Editorial
See the true impact of your content in real time and the key driving points for revenue. All from the lowest levels up to the highest category and site levels to make sure your content hits your audience and your writers perform well.
See your true content performance by all dimensions (Author, categories etc.)
- Roll back the curtain and no longer use guesswork or proxy metrics to see how your content is doing
- Have full granularity on all dimensions of your content so you can make informed decisions
- Get as granular or extrapolated as you would like with your analysis
Allocate resources to develop certain content lanes based on ROI and audience engagement
- Understand what content is performing best from an ROI standpoint and orientate your strategy to maximize revenue
- Engage your audience with content they want to see
- Increase category depth with audiences based on demand
Understand content/topics perform on each distribution channel
- See your content’s performance based on each social channel and source
- Understand which channel provides the best ROI for you
- Make data-based decisions on what content will perform best on each channel
Understand your audience wants fast, by cohorts etc.
- See what your trending articles, categories, and sections are, in real-time and overtime periods
- Analyse different cohort habits so you can granularly target groups to boost performance
See How Spiny Has Helped Publishers Grow
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Spiny has fully empowered our team to not only make data-driven real-time decisions but also to implement highly-detailed strategies through one-of-a-kind, predictive publisher intelligence. In every aspect of our business, from staffing to revenue growth to metadata publishing, Spiny offers insights that truly pave the way for success.
Hunter MillerOutsider - Senior Managing Editor
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